The infrastructure of data is a central driver to scaling your business. Using types of data for targeting initiatives supports stronger marketing initiatives.
Marketing channels exist like a family. Each channel serves a purpose, finding its individuality and place in the world. But none exists without ...
Looking for your next level of growth in email marketing? AI is one of the central considerations to explore when you’re optimizing email ...
The question every email marketer asks when they push the red hot send button is - does anyone really care? Does it matter? Will anyone even notice?
Sending marketing materials to a mass audience is always effective. However, you’re often leaving incremental revenue out of your formula if you don’t know what works best.
The relationship you create with your audience determines your success as a business. Inbox providers are constantly measuring against ...
Make it pop, make it blitz, make it shine! Email design is more than just visuals—it’s the driving force behind engagement, conversions, and the success of your campaigns.
When it comes to email marketing, the story you tell is just as important as the products you sell. Your email’s layout serves as ...
The way to the heart of the Inbox starts with following email design best practices. Without the correct ...
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Want to set and forget? Build like a pro with this simple guide on email automation, allowing you to build revenue without the lift.
Want to know how your email is performing? The building block comes through deliverability. Checking your stats and metrics is the first set of signals you need to stay in front of your audience and in good standing with Inbox providers.
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