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If your CRO agency is still recommending button color changes, it might be time to reevaluate what you are doing. We’ve come up with a comprehensive checklist of product page (PDP) changes that will improve conversion rate by 10-15% (or more) as soon as they go live. 

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And here are some visualizations of where those elements should be live:

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If you aren’t checking these boxes and need help updating your product page, Structured can help!

Our CRO team isn’t just strategy. We prioritize your website changes, create the design elements, do the development work and finish with reporting and results.